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West Elm

How Vamp achieved 2,007% return on ad spend for West Elm

West Elm Autumn Collection

Location: AUSTRALIA

West Elm wanted to raise awareness of their autumn homeware collection, build engagement among their target customer base and drive online sales. The campaign’s two stage approach used Vamp creators for original content generation, then amplified it.

 

Rather than sharing content on their social feeds, creators handed their assets over to Vamp who transformed them into ad-ready formats and ran them in a targeted paid media campaign.

2,007%

Return on ad spend

$0.69

Cost per click

$0.05

Cost per engagement

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