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Vivo

Driving awareness and low-cost link clicks

Vivo V20

Location: Philippines

Vivo wanted influencer content to increase awareness and drive consideration for Vivo V20 as the perfect holiday gift, highlight the phone’s capabilities and drive traffic to a promotional page. 

 

Vamp engaged a mixture of lifestyle and tech-focused influencers to create content. Then with strategic boosting activity, we amplified this content to reach a higher volume of customers within the brands target audience, achieving a benchmark-beating engagement rate and cost per link click.

21%

boosting engagement rate

25,803

link clicks

$0.47

cost per click

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