Huawei’s sell out success

Huawei Mate 20 Pro

Location: UAE

To create a campaign to launch their latest smartphone, Huawei needed a library of localised content that could build anticipation, highlight its key features and drive traffic to the website. Vamp chose 52 influencers from within the GCC to create Instagram posts and at least nine Instagram Stories over a three month period (November 2018 – January 2019).


People reached,
62% above target


Average engagement
for Instagram posts

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